This Course provides you with an in-depth introduction to the field of global e-commerce.

It aims for you to understand and take advantage of the evolving world of opportunity offered by e-commerce, which is dramatically altering the way business is conducted and driving major shifts in the global economy. E-commerce is a global phenomenon affecting economic and social life throughout the world. The Global Edition is aimed at students

The course focuses on the most recent developments in E-commerce and focus on companies that you are likely to encounter on a daily basis in your everyday life, such as Facebook, Google, Twitter, Amazon, YouTube, Pinterest, eBay, Uber, WhatsApp, and Snapchat.

Slides and hadouts for the course

• Introduction to E-commerce slides

• E-commerce Infrastructure slides

• Building an E-commerce Presence slides

• E-commerce Security and Payment Systems

• E-commerce Business Strategies

• E-commerce Marketing and Advertising

• Social, Mobile, and Local Marketing

• Ethics, Law, and E-commerce

• Online Media

• Online Communities

• E-commerce Retailing and Services

Tutorals for this course

• FutureEcommerce

• GoogleDataCenter

• DataWarehousing

• Cyberespionage

• Groupon

• Nielsen

• PowerofLike

• FacebookPrivacy

• YouTubeBday

• Goodwill

• Etsy

Assignments

• E-commerce Assignment 1 2015

• E-commerce Assignment 2 2015